Ad tech consolidation in 2025 is well underway, and it’s only mid-January. On Monday, T-Mobile acquired Vistar Media, an out-of-home advertising company, for $600 million. And on Wednesday, The Trade ...

Five ad tech acquisitions in the span of a week would normally signal some kind of trend. But that’s not quite the case with the deals that crossed our journalists’ desks this September. There are ...

Earlier this week, Criteo confirmed it is the first ad tech partner to integrate with OpenAI’s advertising pilot in the U.S., available in ChatGPT’s free and Go tiers. The move formalizes what the ...

One of the fastest monopoly trials on record wound down Monday, as US District Court Judge Leonie Brinkema heard closing arguments on Google’s alleged monopoly in a case over the company’s ad tech.

This Ad Tech Briefing covers the latest in ad tech and platforms for Digiday+ members and is distributed over email every Tuesday at 10 a.m. ET. More from the series → The schism between Publicis ...